On the rest of the days, the Community Track began with the YouTube Shorts Stage as the main place for talks with the digital leaders in Latin America, such as Chingu Amiga, Leyendas Legendarias, Luisito Comunica, Alex Tienda, Calle, and Poché.
There were also more than 20 participating brands that offered various immersive experiences at their stands. Among the most prominent brands were Kwai, Pinterest, TikTok, Barbie, TotalPlay, YouTube Shorts, Comedy Central, Telcel, Paramount, Paramount+, Pluto TV, MTV, and Nickelodeon.
The rooms were well organized for the talks, and each of the activities were cleverly designed, making for a comfortable and enjoyable attendee experience. The main YouTube Stage was in an expansive and accessible space so attendees could feel close to their favorite content creators. Every single detail of the design, flow, content, and even the food, felt carefully thought out for a Mexican and Latin American audience.
When attendees come specifically to see and hear from their favorite content creators, they do not want to miss a word, nor feel left out of the conversation on stage. The high quality of the AV tech at VidCon México ensured that dialogue could be clearly heard and engaged with by the audience throughout the space.
The operations of the main convention hall, where each participating brand hosted a stall or interactive experience, ran smoothly, did not feel overcrowded and was simple to navigate. The general convention staff were also friendly and attentive, allowing attendees to feel supported and directly part of the event experience.
More from the Happily Blog
Our sample events program presents a year-long framework specifically designed to foster an inclusive community and cultivate a thriving network, enabling VCs to actively shape and nurture an environment of growth and collaboration.